diff --git a/AppConfig.cpp b/AppConfig.cpp
index ef61f26..ea0e73c 100644
--- a/AppConfig.cpp
+++ b/AppConfig.cpp
@@ -660,6 +660,12 @@ bool applyConfigFile(
             feed.kind = FeedKind::MxlSdk;
         }
 
+        if (const std::string* label =
+                jsonString(objectField(*feedObject, "label")))
+        {
+            feed.label = *label;
+        }
+
         config.feeds[i] = std::move(feed);
     }
 
diff --git a/AppConfig.hpp b/AppConfig.hpp
index 05fc600..870ce57 100644
--- a/AppConfig.hpp
+++ b/AppConfig.hpp
@@ -35,6 +35,7 @@ struct FeedConfig
     FeedKind kind = FeedKind::NoSignal;
     std::string mxlDomain;
     std::string mxlFlowId;
+    std::string label;
 };
 
 struct AppConfig
diff --git a/README.md b/README.md
index cfcce9a..9455ee7 100644
--- a/README.md
+++ b/README.md
@@ -59,6 +59,16 @@ Run with an existing feed config:
 ./build-sdk/mxl_multiviewer --perf --grid 4x4 --config /tmp/feeds_config.json
 ```
 
+Each feed object can include an optional `label` field to override the tile UI text:
+
+```json
+{
+  "domain": "/tmp/mxl",
+  "flow": "853a9cda-0f7a-4b48-b2df-b3f628440150",
+  "label": "Camera 1"
+}
+```
+
 Useful probe flags:
 
 ```bash
diff --git a/config.example.json b/config.example.json
index 08e0a2e..b148039 100644
--- a/config.example.json
+++ b/config.example.json
@@ -7,11 +7,13 @@
   "feeds": [
     {
       "domain": "/tmp/mxl",
-      "flow": "853a9cda-0f7a-4b48-b2df-b3f628440150"
+      "flow": "853a9cda-0f7a-4b48-b2df-b3f628440150",
+      "label": "Camera 1"
     },
     {
       "domain": "/tmp/mxl",
-      "flow": "fab60e17-f721-4e12-a7dd-312f5f6e502d"
+      "flow": "fab60e17-f721-4e12-a7dd-312f5f6e502d",
+      "label": "Camera 2"
     },
     {
       "kind": "nosignal"
diff --git a/main.cpp b/main.cpp
index 6c29450..847a3fa 100644
--- a/main.cpp
+++ b/main.cpp
@@ -464,6 +464,7 @@ static ImU32 tileLabelColor(
 
 static void drawTileLabels(
     const std::vector<std::unique_ptr<IVideoFeed>>& feeds,
+    const std::vector<FeedConfig>& feedConfigs,
     uint32_t gridCols,
     uint32_t gridRows)
 {
@@ -492,12 +493,20 @@ static void drawTileLabels(
             feeds[i]->status();
         const std::string sourceInfo =
             feeds[i]->sourceInfo();
+        const std::string labelOverride =
+            i < feedConfigs.size()
+                ? feedConfigs[i].label
+                : "";
+        const std::string labelText =
+            !labelOverride.empty()
+                ? labelOverride
+                : sourceInfo.empty()
+                ? feedRuntimeStatusDisplayName(status)
+                : sourceInfo;
         const std::string label =
             std::to_string(i + 1) +
             ": " +
-            (sourceInfo.empty()
-                ? feedRuntimeStatusDisplayName(status)
-                : sourceInfo);
+            labelText;
 
         const ImVec2 labelMin(
             tileRect.x0,
@@ -716,6 +725,12 @@ int main(int argc, char* argv[])
                 << " flowId=" << config.feeds[i].mxlFlowId;
         }
 
+        if (!config.feeds[i].label.empty())
+        {
+            std::cout
+                << " label=\"" << config.feeds[i].label << "\"";
+        }
+
         std::cout << std::endl;
 
         feeds[i] = createFeed(
@@ -1809,6 +1824,7 @@ int main(int argc, char* argv[])
 
         drawTileLabels(
             feeds,
+            config.feeds,
             config.gridCols,
             config.gridRows
         );